Webinar: Can Manufacturers Pivot from Traditional Sales Channels to Direct-to-Consumer Sales?

Join Brian McKeiver for the Finding Opportunity During Challenges: Can Manufacturers Pivot from Traditional Sales Channels to Direct-To-Consumer Sales? webinar on Thursday, June 25, 2020, at 2:00 PM – 3:00 PM (Eastern Time). 

Read the full abstract: 

Has your organization considered a strategic shift from traditional sales channels to also offering your products direct to consumers (B-to-C)? Join us for this panel discussion to hear from two different digital agencies about what considerations are necessary to properly determine if a Direct-to-Consumer sales channel is right for your organization.

A representative from the Michigan Economic Development Corporation (MEDC) will participate in the panel discussion to share information on various grants/programs available to potentially help offset the costs of businesses making this pivot in their sales channels.

WHO SHOULD ATTEND?

• Manufacturers and distributors organizations that are already considering a strategic shift in their traditional sales process toward Direct-to-Consumer.
• Those focused on the "how" to make this shift as opposed to the "why" this shift might be important.

WEBINAR PANELISTS

• Brian McKeiver, Co-Owner, BizStream
• Scott Robertson, Managing Director, Commerce Strategy and Innovation, CQL Incorporated
• Alyssa Tracey, Director of International Trade, Michigan Economic Development Corporation (MEDC)

Moderator: Jennifer Wangler, Senior Business Development Manager, The Right Place

How to Register

This webinar is free to attend, but advanced registration is required. Register here.