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FERNO

FERNO is the global leader in pre-hospital emergency care solutions, serving emergency services, fire rescue, mortuary, industrial safety, police, and the United States military. FERNO serves more than 100 countries and has partnered with EMS customers, caregivers, safety and regulatory agencies, and customers globally to create a new vision for the delivery of emergency care. FERNO is committed to modernizing EMS systems through the creation of integrated products that maximize the delivery of care while heightening safety for caregivers and patients.

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Technologies
.NET Core / MVC, Azure, Kentico Xperience
Services
Content Management System, Design, Development, Digital Marketing
Industry
Medical
Awards

Kentico Xperience Site of the Year, Kentico Xperience Site of the Month

Live Site
ferno.com

Results

FERNO turned to BizStream to rework the previous MVC implementation within its site. In the first phase of this project, BizStream and FERNO focused on modernizing design, improving user experience, enhancing page details, supporting high-resolution images, collecting analytics, improving SEO, and more.

0 %
Decrease in Bounce Rate
0 %
Increase in Qualified Sales Leads
0 %
Increase in New Visitors
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BizStream continues to demonstrate a high degree of capabilities and expertise with Kentico. They are true professionals who strive to make the customer experience a high priority.

Jason Wender
V.P. of U.S. EMS Sales & Global Marketing

Challenges

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Development

  • Due to the way the FERNO site was previously developed, it was a significant undertaking for the BizStream developers to get the site to function properly and use best practices for Kentico MVC.
  • FERNO'S previous site was developed to load the entire site (over 8 MB of content) upon visiting, making the website extremely slow.
  • BizStream needed to rework the architecture in its entirety to address 404-page functionality, lack of domain modeling, improper Web.Config settings, and non-reusable models and controllers.
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Solutions

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Development

To give FERNO a properly working site, BizStream thoroughly assessed the previous Kentico installation. BizStream reviewed the Kentico application components and configurations along with Kentico infrastructure components and configurations. The production database server, Web (IIS) Server, Kentico CMS installation, and many custom settings were also audited. The final solution included:

  • Hosting on Microsoft Azure.
  • Utilizing Deployment Slots on Azure App Services.
  • Utilizing Kentico Search.
  • Leveraging Kentico 12 MVC framework, making it easy for highly configurable pages.
  • Integrating with HubSpot to connect their sales team with customers seeking a quote for equipment and general customer support requests.
  • Implementing Google Tag Manager for Analytics.
  • Improving content administration interface.
  • Customizing 404 pages to capture bad URL requests.
  • Managing 301 redirects in an external configuration file for ease of administration.
  • Adding appropriate page type scoping.
  • Building custom caching strategies for performance.
  • Updating URL routing for best practices.
  • Leveraging JavaScript for customized menus.
  • Removing console.log() functions from front-end JavaScript.
  • Correcting cross-browser style issues.
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Key Criteria for Choosing Kentico

  • FERNO chose Kentico based on its rich feature set and ability to be hosted in Microsoft Azure.
  • Ease of use for core Content Management for both technical and non-technical users.
  • ASP.NET MVC methodology
  • FERNO"S previous experience in the Kentico platform
  • Marketing functionalities
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