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Trustmark Benefits

Trustmark is a national employee benefits company with specialized expertise in voluntary benefits, self-funded health benefits, and health and fitness management. For more than 100 years, Trustmark has helped people and businesses thrive.

Trustmark Benefits devices mock-up
Technologies

Custom Xperience Web Parts, Xperience MVC, Kentico Xperience

Services
Content Management System, Development, Digital Marketing, Integration
Industry

Healthcare Benefits

Awards

Kentico Xperience Site of the Month

Live Site

Results

Trustmark needed to consolidate its existing business unit websites into one central, dynamic site. Previously, the business unit-specific sites (Voluntary Benefits, Health Benefits, Small Business Benefits, and HealthFitness) catered to different markets and business sizes. This approach needed to be updated to match a new brand initiative. Trustmark’s goal was to ensure that the next iteration of the One Brand site provided consistent branding across all of its business units.

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Trustmark Benefits Home page screenshot
Trustmark Benefits monitor device mock-up

While Trustmark had partnered with Bizstream on several Kentico projects in the past, this was by far the largest and most complex one to date. BizStream was able to translate the function and design requirements into manageable agile development sprints. The Trustmark Marketing and Web Development teams worked closely with the Bizstream team to refine the requirements and update components when needed. The modular nature of Kentico Page Builder allowed us to roll out features in sprints that enabled our internal stakeholders to develop content quickly and see immediate results. Instead of being overwhelmed, our internal stakeholders were able to meet the milestones more easily. BizStream Kentico specialization made it possible to Trustmark to launch our new One Brand consolidated website on time.

Deb OConnor
VP, Customer Insights & Digital Marketing

Challenges

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Design & UX

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Search

Trustmark Benefits phone and tablet device mock-up

Solutions

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Development

Trustmark Benefits phone and tablet device mock-up

Integrations

Trustmark Benefits Voluntary Benefits screenshot

Other Projects

American Society for Microbiology

Olympic

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