Van Eerden Foodservice

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Van Eerden Foodservice Company is an independent, broad-line foodservice distributor. Van Eerden Foodservice began in 1920 to distribute fresh produce to grocers and restaurants in the Greater Grand Rapids area.

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A Kentico Xperience Case Study

Goals

Van Eerden Foodservice presented the need to implement a new version of its web-based application to handle online order entry. The primary goals for the new application were:

  • Create a new version of the software that is mobile and tablet-optimized.
  • Enhance the application’s experience to make it more customer-friendly, stand out amongst its competitors, and become more personalized.
  • Provide a foundation for adding on future functionality
  • Include future functionality in the foundation to allow snippets of gated content out to the public-facing marketing website.
  • Augment the current IT department’s resources to allow for quicker delivery of the project by creating a partnership with BizStream.

CHALLENGES

  • Integration with client’s existing ERP system to pull 5k + product SKU’s
  • The application needed to be extremely fast to add orders and usable by non-technical users.
  • Past orders must be quickly re-orderable.
  • Must be mobile-friendly.


​SOLUTIONS

  • The BizStream team collaborated with the Van Eerden Foodservice team to integrate with the ERP system.
  • Extensive design and discovery process to streamline the online ordering process.